“So how much does it cost?”
At Giant Leap, we believe that any job worth doing is worth doing great. We work strictly with the latest technology and equipment, and the people on our crews are seasoned professionals. Does this mean our rates are high? Not at all.
Our rates are very competitive, the lowest in the industry for the quality delivered, because we keep our overhead low – and rely on the marketing strategies we also provide (highly effective but low cost). Our mission is to produce a project that impresses you and your clients that also works within your budget.
Since video production is completely tailored to your needs, it is almost impossible to give blanket answers to questions like, “How much does a 5 minute video cost?” Video production has four distinct phases, variables in any of these determine the final cost of a program.
An industry rule of thumb estimates about $1,000 per finished minute of video for a quality presentation, but we find that we usually come in closer to $800 per minute for the typical 3-5 minute corporate video involving a script, voice talent, and illustrating footage. The final budget always depends on exactly what you want to see on the screen during those minutes. An aerial shot of your facility is very impressive, but obviously costs more than a camera-person getting the shot from across the street. A custom animation of your logo costs more than us simply importing a JPEG file. You get the idea.
How-to videos are a different ballgame as well. If the majority of the video consists of a person speaking while demonstrating, there is no script, no voice-over talent and comparatively little editing. Therefore, the cost per minute comes way down.
The best way to answer your questions is to contact us to discuss your objectives. Consultations are always free, and we will be happy to put together a budget for you!